Opteo

Opteo connects directly to your Google Ads accounts through secure OAuth authentication. Once connected, the platform continuously monitors account performance and can push approved optimizations directly to your live campaigns with a single click. This eliminates the need to manually implement changes in the Google Ads interface, streamlining your paid search marketing workflow significantly.

Opteo analyzes your Google Ads data to suggest improvements across multiple areas including keyword additions and removals, ad copy testing and optimization, bid adjustments based on conversion performance, budget reallocation recommendations, negative keyword suggestions to reduce wasted spend, and campaign structure enhancements. All recommendations are backed by statistical analysis to ensure they're likely to improve performance.

While Opteo doesn't enforce strict limits, best practices for Google Ads typically recommend 15-20 tightly themed keywords per ad group for optimal relevance and Quality Score. Opteo's smart recommendations help you identify high-performing keywords to add and low-performing ones to pause or remove, naturally guiding your account toward this optimal structure without manual analysis.

Yes, Opteo provides recommendations that complement Google Ads automated bidding strategies. The platform analyzes performance data to suggest when to adjust target CPA or ROAS goals, identifies campaigns that would benefit from switching bidding strategies, and monitors automated bidding performance to alert you of issues. This addresses the core benefit of Google Ads automated bidding while adding an expert oversight layer.

Absolutely. Opteo is specifically designed for SEO and PPC agencies managing multiple clients. The Agency and Unlimited plans support unlimited connected accounts with features like multi-client dashboards, white-label reporting, team collaboration tools, and priority support. The 6-hour refresh cycle on premium plans ensures near real-time optimization across all client accounts simultaneously.

Support levels vary by plan tier. Basic plans include live chat support during business hours, Professional plans offer priority email and chat support with faster response times, while Agency plans receive enhanced priority support. The Unlimited plan includes a dedicated account manager who provides personalized optimization strategies, custom training sessions, and direct assistance with complex account management challenges.

Opteo's pricing tiers are based on monthly ad spend limits rather than percentage-based fees. The Basic plan supports up to $50000 in monthly spend, Professional handles up to $150000, Agency accommodates up to $500000, and the Unlimited plan has no spend restrictions. This structure makes costs predictable and often more economical than percentage-based PPC management tools as your ad budgets grow.